At Split, we offer both digital and traditional marketing services. Digital is generally defined by any service that is delivered to the customer via web, while traditional services are delivered in the form of TV, Radio, print and outdoor.
We’ve officially entered the Golden Age of the Internet, where Google is king and Amazon is queen, yet there are still many businesses that don’t have websites set up. Maybe the owners think they’re too small, just them and one or two employees, or perhaps their good or service isn’t really something that can be sold online.
While both may seem like valid points, the fact is that having a website for your business is an absolute essential, no matter what you’re selling or what service you provide.
Video requires creativity. There, we said it. There are so many resources for video that it’s almost hard to keep up. Everyone that has a cell phone has a video camera and almost everyone uses it. But what makes your video stand out? Let the experts at Split Media help you with that. We’ll ask you the important questions and get to the bottom of what you’re trying to accomplish. Are you planning your wedding or are you presenting your new product to the world? Are you selling something, asking something or just saying something? Who are you trying to reach and why? Do you know what presentation platforms in which the video will be displayed? In a nutshell, video can be used for almost any message.
Social media management
While the importance of social media marketing is generally accepted, the fact that people don't question its value is all the more reason to think about exactly what its value is. The goals of social media marketing can't be just to gain likes, fans, and retweets. These things are not ends, but means to an end. Social media marketing is far more than an online popularity contest, and the better business owners understand that, the better they can use it for their companies. Let Split Media show your company the ins and outs of using social media to grow your business!
Always One Step Ahead
Branding is one of the most important aspects of any business, large or small, retail or B2B. An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does "branding" mean? How does it affect a small business like yours?
Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from your competitors'. Your brand is derived from who you are, who you want to be and who people
perceive you to be.
Are you the innovative maverick in your industry? Or the experienced, reliable one? Is your product the high-cost, high-quality option, or the low-cost, high-value option? You can't be both, and you can't be all things to all people. Who you are should be based to some extent on who your target customers want and need you to be.
To learn more about our products and capabilities, or to get in touch with our representative,
contact us today.
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